DuraCoat Products by Axalta is a coatings company specializing in environmentally friendly products, founded by Dr. Mike Hong in 1986. They offer water-based coatings, polyester, and siliconized polyester products for coil coating, including Durapon70®. With a focus on innovation and customer satisfaction, they have become a prominent player in coil and extrusion coatings. DuraCoat Products entered into a strategic alliance with Axalta Coating Systems in 2016, culminating in becoming part of the Axalta family in 2019. Their chemists focus on developing proprietary coatings for steel, aluminum, and metallic coated metals, applying science to meet customer needs and industry requirements.